TDK Fan Zone Event in Budapest with AR/VR Experience at World Athletics Championships:

August 14, 2023

We are excited to announce a TDK Fan Zone Event from Tuesday 15th to Sunday 27th of August 2023 at the World Athletics Championships in Budapest. This 13-day event will take place at Erzsébet Square (Downtown Fanzone), located at Erzsebette'r 12, 1051 Budapest, Hungary. The official duration of the championships will be from Saturday 19th to Sunday 27th of August 2023.

At the Fanzone, visitors can also enjoy a 360° VR Athlete experience and a Virtual Showroom Experience hosted by TDK. Stop by our booth, watch the introduction video, and play the 360° VR athlete experience.

Featuring an immersive AR/VR experience, you will be transported into the exhilarating world of Pole Vaulting and 110m Hurdle races. The World Athletics@TDK provides more details including Pole Vault and Hurdles.

This interactive experience is not just about spectating; it's about learning and living the sport. The history of the Pole Vault will unfold before your eyes, from its humble beginnings to the high-tech sport it has become today, as showcased by the past winners of the WA competition.

The AR/VR experience, complete with a 360° VR Athlete Experience and Virtual Showroom, will highlight how innovations in materials have evolved over time, dramatically improving the records in Pole Vault. The shift from bamboo and metal poles to the more resilient glass fiber and carbon fiber will be demonstrated in a fascinating interactive module.

These glasses will provide an incredibly immersive and realistic journey into the sports of Pole Vaulting and 110m Hurdles. Learn more about TDK’s AR/VR technologies inside our AR/VR Featured Stories article.

Join us at this free entry Fan Zone Event to not just witness, but truly experience the Pole Vault and 110m Hurdle race like never before. Let's celebrate the past, present, and future of these spectacular athletic events together.

Welcome to the future of sports experiences with our AR/VR Fan Zone Event at the World Athletics Championships Budapest 23. Don't forget to share your unique experience on social media!

DATE OPENING HOURS MORNING SESSION EVENNING SESSION
15 Aug. Tue 9:00 - 19:00 19:00 N
16 Aug. Wed 9:00 - 19:00 N N
17 Aug. Thu 9:00 - 19:00 N N
18 Aug. Fri 9:00 - 19:00 N N
19 Aug. Sat 8:00 - 22:00 8:50 - 13:40 19:02 - 21:47
20 Aug. Sun 6:30 - 20:00 7:15 - 13:05 16:35 - 19:10
21 Aug. Mon 9:00 - 22:00 N 18:40 - 21:50
22 Aug. Tue 9:00 - 22:00 N 18:40 - 21:42
23 Aug. Wed 9:00 - 22:00 10:05 - 12:50 19:00 - 21:50
24 Aug. Thu 6:30 - 22:00 N 19:00 - 21:50
25 Aug. Fri 9:00 - 22:00 10:05 - 12:20 18:30 - 21:50
26 Aug. Sat 6:30 - 22:00 7:00 - 14:00 19:05 - 21:50
27 Aug. Sun 6:30 - 22:00 7:00 - 9:45 20:05 - 21:47

About TDK

TDK is a comprehensive electronic components manufacturer founded in 1935 to commercialize ferrite, an electromagnetic material.
TDK has been an Official Partner of World Athletics Championships since the first competition held in Helsinki in 1983.