Special CNN-Produced Movie on "TDK x Noah Lyles" Now Released!

Here we present a special collaborative movie featuring TDK and the much hoped-for US sprinter Noah Lyles, who is scheduled to appear in IAAF World Athletics Championships 2019 Doha.

Noah Lyles

Noah Lyles is a US sprinter who has run this season's fastest 200-meter race in 19.50 seconds (as of September 2019).

Lyles was the anchor for the US team in this year's IAAF World Relays, which took place in Yokohama, Japan, and he made headlines again at the IAAF Diamond League in Lausanne, Switzerland, when he clocked that 19.50 seconds in the 200 m, becoming the fourth-fastest runner ever in that event. In Doha, Lyles will represent the United States in the 200 m and 4 x 100 m relay, and much is expected of him.

Lyles has been deepening his relationship with TDK by, for example, participating as an instructor in the Rising Stars Clinic held by TDK on the occasion of IAAF World Athletics Championships 2017 London.

About the Special Movie

TDK's corporate message of "Attracting Tomorrow" reflects our corporate stance of attracting the future and contributing to society through our original technology. With the cooperation of CNN, we produced this movie to overlay this corporate message with Lyles's continued insatiable challenge of records and personal bests in his own effort to attract the future.

By all means please take a look at the ethos of Noah Lyles in athletics and the ethos of TDK in Monozukuri (manufacturing excellence).

TDK's special site for the CNN production is here.